https://slackhq.com/the-business-leaders-guide-to-magic-6f4c6b93f3e9
He’s what we call a choice architect. He changes the choice environment in which people make decisions. That also comes from Thaler and Sunstein.
an appendix to pearlofcivilization.net
https://slackhq.com/the-business-leaders-guide-to-magic-6f4c6b93f3e9
He’s what we call a choice architect. He changes the choice environment in which people make decisions. That also comes from Thaler and Sunstein.